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Afternoon Tea is having a resurgence helped by the huge popularity of the Great British Bake Off, and despite the TV programme’s imminent move to Channel 4 the revival of this genteel tradition with speciality teas and cakes looks set to continue.

Tree Top Adventures at Betws-y-Coed has undergone a massive transformation as it has come under the Zip World brand of attractions and been rebranded Zip World Fforest with a new attraction Treetop Nets added to the adventure playground site.

We've launched a fabulous photography competition which is open to all families staying at The Imperial this August.

Bounce Below, the world’s first subterranean playground opened in 2014 to massive fan fair and great reviews, and having recently undergone a massive refurbishment programme at a cost of £¾ million, two of our receptionists, Alba Haro and Tara Limacher, jumped at the chance to test it out. 

The town of Llandudno offers holidaymakers plenty of things to see and do and with The Imperial Hotel having a central position on the sweeping promenade, the beauty of staying at this four star luxury hotel is that it can all be discovered on foot.

The Imperial Hotel has taken its environmental commitment a step further by gaining the Green Key environmental accreditation, promoting sustainable tourism internationally.

Ffestiniog & Welsh Highland Railways has unveiled its luxury Pullman observation car '150' which has been designed and built entirely in-house.

Whether you’re a keen gardener or someone who just appreciates the tranquillity of a beautiful garden, North Wales is the perfect destination for a horticultural break with an abundance of picturesque and award winning gardens.

Geoff Lofthouse is celebrating 35 years as The Imperial's general manager making him one of the few, if not the, longest serving hotel manager in North Wales.

The Imperial Hotel successfully rose to Ty Gobaith’s Business Challenge turning the Conwy Hospice’s £50 challenge deposit into a cheque for over £850.